Digital The AI Delta: How Artificial Intelligence Is Rewriting the Rules of Modern Business Alan Lewis Darren Perry Philip Meier Chuck Reynolds Stuart Robertson Rob Wild Read more
Case Study MedTech Launch Price Setting for a Novel Medical Device January 29, 2024 A medtech company engaged L.E.K. to determine the optimal launch price for its novel technology in the U.S.
Case Study MedTech Post-Merger Pricing Strategy Overhaul January 26, 2024 A medtech optimizes pricing across 150+ SKUs to revamp its legacy division’s pricing strategy while onboarding new assets into the portfolio.
Published Articles Ecommerce Instacart’s IPO Highlights the Importance of Unified Commerce September 14, 2023
